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GEMS Education is the world’s largest K–12 private education provider, operating 44 schools across the UAE. With a strong focus on community impact, GEMS aimed to ease educational expenses for its families by unlocking savings across everyday household spending.
Education-related expenses account for nearly 9% of monthly household costs in the UAE. GEMS Education envisioned a solution that could:
Vernost deployed a comprehensive Loyalty, Rewards, and Customer Engagement platform for GEMS Education
Points-based earn and burn system within the GEMS network and across external partners.
Seamless digital interface for program access and engagement.
Curated travel deals and online shopping benefits to widen the savings ecosystem.
Sourced 800+ merchant partners, offering 5,000+ deals across F&B, wellness, retail, and more.
End-to-end support including partner onboarding, communication, and strategy execution.
Multi-tenancy, multi-lingual and multi-currency program management support
Comprehensive end-to-end program management, with in-house capabilities
Real-time rewards, anywhere, anytime with a 360 rewards marketplace
Customized programs for global reach
Advanced analytics for global insights
Seamless integration across borders and global scalability
AI-powered personalization & AI-driven technology for enhanced loyalty program management
Employ an omni-channel enterprise accrual engine with AI rule-based points accrual
Seamlessly manage points or miles exchange and conversion with our distribution platform, integrated with over 40 leading airline and hotel partners
With Vernost’s strategic loyalty framework, GEMS Rewards evolved into a powerful ecosystem that benefits members, brands, and the education community alike — reinforcing savings, acquisition, and long-term loyalty.
